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A lot of people still tell us that they're not interested in using Social Media for their business; that it's a waste of time, that it won't generate any returns. So we tell them to consider this - the three most popular websites in the UK are Google, Facebook and YouTube. In that order. more...

A recent report by the Boston Consulting Group (BCG) claims that the value of the internet economy within G20 countries will double by 2016.  The report, backed by Google, suggests that ever increasing mobile access will be the main driving force behind growth.  It also names the UK as one of the most advanced e-commerce economies.   more...

The job roles of a web designer and developer are very different, but it often happens that companies expect the one or the other to perform jobs that don’t really fall into their specific set of skills. Many graphic designers have a good working knowledge of HTML and some web developers may be able to use various graphic design programs, but this doesn’t mean that they can (or should be expected to) switch between these domains with ease. more...

Everywhere you look online, social media marketing is integrated on most popular websites including the news that you read. While many will try to convince you that the younger crowds are not using Facebook and Twitter that much, the fact remains that social media has become the primary setting for many internet marketing initiatives. more...

Designing and launching a new website can be a lot of fun, but also very nerve wracking, especially when you are new to web design. If you keep these four tips in mind, however, you will find that designing and launching your website is one of the easiest things ever. more...

A regular question we are asked is: "If I create a mobile website and use the same content as my regular website, will Google treat this as duplication? If content is duplicated this will normally affect my search engine ranking adversely" more...

What is Twitter all about? Do I really need a Twitter profile for my business? Will I get any followers on Twitter? These are some of the questions we hear on a daily basis from some of our clients when we talk about social media marketing. Facebook at the moment seems to have everything in place for sharing interesting content and to inform your network of new services and news in your industry.  The big question is however: Is Facebook the ultimate social network and should I use Twitter at all? more...

Creating a positive brand impression on the Internet  more...

In today’s world, with the growing number of websites on the internet, the importance of increasing traffic to your website is greater than before. Initially web design was about designing the most attractive website, so it was all about colour, imaging and the best looking fonts. Web design has become more about the layout of information than the actual design of the page. Internet users are more likely to scan your website for the information they want than actually reading every word on the page. Their time is limited and they know what they’re looking for, so if you don’t make it easy for them to find it they won’t think twice about moving on. more...

People long have loved to find new and innovative uses for the most innocuous technologies and advances. In the late 19th century, "moving pictures" were a nickel-arcade novelty. Today films such as Avatar are made on budgets comparable to military-grade hardware investments. Alexander Graham Bell's telephone could barely call from one room to another; now the average iPhone has more uses and computing power than all the computers used in World War II combined.

This trend is repeating itself with the rise of social media network marketing practices. What started as socialization programs only slightly more complex than the average e-mail client has grown into one of the newest and most promising marketing niches in the entire world. Taking advantage of this means familiarizing oneself with a few surprisingly simple concepts that have unusually far-reaching implications. In particular, marketers are finding that the "Like" and "Share" features on Facebook have become the newest and best tool in the marketing online arsenal.  more...